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Bombardier made an offer on Buell - Harley declined
Tue, Mar 16 2010 07:00 AM
| Harley, Bombardier
| Permalink
According to Motojournalist Alan Cathcart - Canadian manufacturer BRP (Bombardier Recreational Products) had made two offers to take the Buell line from Harley-Davidson. Both of them were declined by Harley.
The liquid cooled v-twin that is used in 1125cc based Buell bikes is make by Rotax - a wholly owned subsidiary of the Bombardier group and BRP was interested preserving the existence of an important customer... ie: Buell.
It's said that BRP initially made an offer to acquire the engine, manufacturing rights, and production tooling. When that was reportedly rejected it's said that BRP made an offer on the Buell brand itself.
How interesting indeed! Erik Buell has reportedly signed a 15 month non-compete clause so watch out for the day that ends. Still - the 1125cc based Rotax engine will be off limits as it's still owned by Harley.
BRP would have perhaps been able to use the 1125cc engine in their Spyder bike which now use a 990 cc Rotax engine. Maybe they would have been able to build a successful business out of the Buell brand too?
See more at DealerWorld.com (Page 50-51).
Story via CMG
The liquid cooled v-twin that is used in 1125cc based Buell bikes is make by Rotax - a wholly owned subsidiary of the Bombardier group and BRP was interested preserving the existence of an important customer... ie: Buell.It's said that BRP initially made an offer to acquire the engine, manufacturing rights, and production tooling. When that was reportedly rejected it's said that BRP made an offer on the Buell brand itself.
How interesting indeed! Erik Buell has reportedly signed a 15 month non-compete clause so watch out for the day that ends. Still - the 1125cc based Rotax engine will be off limits as it's still owned by Harley.
BRP would have perhaps been able to use the 1125cc engine in their Spyder bike which now use a 990 cc Rotax engine. Maybe they would have been able to build a successful business out of the Buell brand too?
See more at DealerWorld.com (Page 50-51).
Story via CMG
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